Midi towel

the midi towel is an essential that you didn’t know you needed until you welcomed a precious newborn into your life. it’ll quickly become your best friend, enhancing your daily routines with it’s softness and comfort. 

it can be used for the crib, on the changing table, for burbs, bips, drying off those tiny toes after talking a bath and let’s not forget as an essential snuggle companion :)

we’ve been humbled by the countless stories you’ve shared with us, expressing how our cloths have quickly become your favourite. the one that you yearn for when it’s in the laundry basket. 

in fact, many of you have deemed it the perfect newborn gift, a cherished present that leaves a lasting impression. personalised with an embroidered name, it becomes an even more meaningful keepsake, symbolising the love and care bestowed upon your little one. 

features: 

• breathable, soft and 100% organic gots-certified fabric for optimal comfort 
• easy care allows for you to wash as much as you’d like, it simply doesn’t pill 
• generous size (72x72 cm) is perfect for newborns as well as older children 
• compact and lightweight so easy to bring along 

to personalise our supersoft midi towels: select the personalisation option • fill in your name • pick a colour • and we'll do the rest!